Source-linked briefing Technology

Google Unveils Search Profiles for Creators and Publishers

Google Unveils Search Profiles for Creators and Publishers

Google launched “Search profiles,” a new way for creators and publishers to showcase their content and presence in search results. The move comes as many report traffic declines attributed to AI-generated summaries in search.

Original headline

Google Launches 'Search Profiles' for Creators and Publishers as AI Summaries Cause Traffic Referral Drop-Off