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McDonald’s Bets on AI Drive-Throughs and Hand-Breaded Chicken to Win Back Diners

McDonald’s Bets on AI Drive-Throughs and Hand-Breaded Chicken to Win Back Diners

McDonald’s is investing in artificial intelligence for drive-throughs, hand-breaded chicken, and 1990s-style restaurant designs to compete with rivals such as Burger King. The long-term strategy aims to regain customers who have shifted to other chains.

Original headline

McDonald's bets on hand-breaded chicken, AI drive-throughs to fend off Burger King